Merkur Slots: Coming to a town near you?
Merkur Slots, the new and rebranded version of Cashino, is coming to a town near you… probably.
The brand, which is part of the German mega iGaming group Gauselmann, has pledged to invest over £10 million in the UK High Street in 2022, and towns across the country are starting to see the fruits of this pledge.
A spate of new casinos have opened on British high streets in recent weeks, with more to follow. At the cost of around £200,000 per venue, new Merkur Slots venues have opened up in Chesterfield, Golders Green and Grantham. A venue in Taunton has been slightly delayed and will now open in mid-April, while planning for a venue in Spalding, Lincolnshire has been rejected by the local council, although Merkur are appealing the decision.
Each new venue has a big launch party earmarked with big cash giveaways and other prizes on offer.
Merkur are on a PR offensive to push news of their new venues and the investment they’re making on the UK high street.
Mark Schertle, COO of Merkur Casino UK, stated that “every new venue we open creates an average of 10 new local jobs and having created 400 in 2021, we are aiming to create a further 600 in 2022.”
Merkur Slots emphasise low stakes gaming with the majority of bets between 10p and £2 and payouts between £5 and £500. What’s more, all playing customers receive free refreshments.
The brand hasn’t just been making a push for the high street in 2022. The company also launched an online version of Merkur Slots, which was completely new to UK players. The site, which runs on proprietary software, has proved a big hit with players since its listing on WDW Bingo.
Another online brand, Merkur Casino, is expected to launch on WDW Bingo in the coming weeks which also promises to be a unique and enjoyable experience.