About Tote
Note: Unfortunately, Tote will be removing its casino product to focus on sports betting and horse racing. We respect the decision even if we disagree! We will be updating this review to reflect that after the change happens in December 2026.
Tote is a legendary British horse-racing betting company brand that was started by none other than Sir Winston Churchill in 1928.
Well, that’s probably the craziest first line we’ve ever written for a review.
Envisaged as a safe haven for betting on the horses as well as a means for supporting the industry, Tote specialised in pool betting on races. To this day, Tote maintains a special relationship with the racing industry. It is backed by owners and breeders and has a £50 million + deal with UK racecourses as a sponsor and supporter. This agreement has been extended to 2030 and is likely to continue beyond that.
In 2020, Tote.co.uk was created as the online incarnation of this incredible brand, bringing all this history into the 21st century. The brand has a completely independent licence awarded by the UK Gambling Commission. It does not share the licence with any other brand.
And now in 2025, we are the first online gambling comparison website to bring you a review of the Tote, so you are certainly in the right place.
So what else makes this British jewel a must to sign up at?
Theme & User Experience
Tote’s commitment to its historical betting pools offering is very admirable. It offers three amazing perks:
- Tote Guarantee – this means that win price will always match or the exceed the industry starting price. This guarantees the best race odds for any UK or Irish horse race.
- World Pool Events – Created in 2019 by the Hong Kong Jockey Club, World Pools see all Totes come together to offer incredible liquidity for customers and help boost and support their beloved sport.
- Pool Guarantee Service
The design of the site is particularly unique. The white on red and black really pops off the screen. It blends heritage and modernity effortlessly. What’s more, it looks absolutely gorgeous on your mobile. So clean and clear, and so effective.
They do have an App but if you download the app first you won’t be able to access our extraordinary and exclusive casino welcome spins offer. Our advice would be to sign up, deposit and claim our offer through your mobile browser. Then once you have an account, feel free to download the app, log in and play there with ease. Of course the site is also great on a laptop or desktop computer. But we find that less than 20% of our players are doing that these days!
Bonus & Promotions
Beyond our former exclusive casino offer, Tote has a rich selection of casino and sports betting promotions that are ongoing. In casino specifically, there are Reel Rewards, daily prizes to be won at the Treasure Hunt, a Game of the Week where you can get cashback, and Pragmatic Play’s Drops and Wins.
Games Available
Tote.co.uk has an ever improving online casino element which includes an absolute treasure of slots and a great live casino to boot. One thing we love is the New Games section genuinely has some of the newest and most anticipated slot titles. Just to wet your whistles, here are some of the brand spanking new slots available:
- Big Bass Boxing Bonus Round – (NB: I literally just demoed this game and it’s a rollicking ride of fun; who thought of combining fishing and boxing, two polar opposite activities?)
- Celestial Flash of Zeus
- Miami Rise
- Ultimate Slot of America
- Eye of Spartacus
- Wild West Gold: Blazing Bounty
- Golden Winner: Grand Chance
The Live Casino is powered by Evolution Gaming. It includes all the best variations of table games and has an even more impressive Game Show section. These live games are getting more creative with each passing month. If you really want to get into the spirit of things, try Race Track Live, perfectly suited to Tote!
Extra Products
Although our players may be most interested in the fantastic casino product, we must pay homage to Tote’s amazing heritage. Beyond the casino, players can enjoy the following extra products:
- Horse Racing Betting
- Other Sports Betting
- Virtual Sports Betting
- Pools & Syndicates
Final Thoughts
Tote.co.uk is an incredible new online gambling site, and an exclusive listing for us. We are the only casino comparison website carrying this legendary brand. Getting the opportunity to review Tote makes us feel very patriotic!






























