What is a Bingo Network?
The majority of online bingo sites operate as part of a wider network and incorporate the same features and functionality as other member websites. This includes the same bingo rooms, payment systems, promotions, game lobby interfaces and VIP packages. These networks are populated by large companies as well as small, independent platforms.
Signing up to an online bingo site that’s part of a network brings with it certain advantages. Here’s a brief run-down.
Every major bingo network is fully-licensed by a recognised gambling authority such as the UKGC or MGA. This also applies to all member websites so customers can be reassured as to the safety and reputability of a networked site. A sizeable number of these bingo networks also enjoy high-profile partnerships with big-brand operators and have also built a solid reputation themselves.
If you sign up to a bingo website which is the member of a major network, the chances are you’ll have a superior, more secure gaming experience. While networks are extremely keen to get new bingo websites on board, each application is carefully vetted. So it’s likely that a website with poor navigation and/or a defective, buggy platform will be turned down.
Browsing through a collection of bingo websites on the same network will reveal plenty of similarities in terms of layout, registration/payment processes, lobby format and even the customer support suite. This visual and structural uniformity offers a familiarity that’s often reassuring to regular customrs. However, this isn’t to everybody’s taste, as we’ll talk about later.
Bingo networks offer a social element that’s sometimes lacking with standalone websites. For instance, Virtue Fusion and Dragonfish include moderated chat rooms that allow customers to connect with each other as well as company employees, should they have any queries.
Integrated Bonuses, Promotions and VIP Schemes
Most networks run the same promotions across their member websites. While this may seem off-putting to those looking for a spot of variety with their bingo offers and bonuses, it’s worth keeping in mind that the financial clout enjoyed by the major bingo networks usually translates into more lucrative offers.
What’s more, ‘shared’ or ‘networked’ rooms are often available. Much like progressive slot games, these rooms offer cumulative prizes generated by player stake money. Because the sheer number of participants across a major network is so large, the jackpots tend to be much higher than standard onsite games. Finding a shared bingo game shouldn’t be too difficult to find. In fact, lots of websites emblazon the latest prizes on their front pages. It’s therefore a case of following the money.
Some online bingo networks feature linked VIP schemes. Although certain operators customise their own packages, universal VIP access is often available.
There are of course a few downsides to playing on an online bingo network, although some of these are based on subjective perceptions.
One man’s meat is another man’s poison, as the saying goes. So it follows that the visual uniformity prevalent on networked bingo sites isn’t to everybody’s taste. Indeed, boiler-plate designs and shared functionality can come across as derivative hackneyed, making for an uninspiring overall experience.
The Same Promotions
The homogenised nature of an online bingo network, especially with regards to promotions, can also be slightly off-putting, especially for those looking to track down the best bonuses.
Lack of Innovation
Online bingo networks offer a raft of features to bingo website owners when they join up. This includes bespoke payment methods, registration/deposit platforms, customer support suites, out-of-the-box game lobbies and VIP packages.
While this certainly empowers bingo site owners looking to get into the industry, gaining access to so many tools often results in corner-cutting when it comes to the design of their site. After all, if a network provides all these features, there’s no need to spend much on constructing a stable platform, right? Unfortunately, this type of thinking is commonplace and of course has a direct impact on the end user.
How to Choose an Online Bingo Network
It’s not difficult to identify a network. Most bingo websites provide details about this, either at the base of their front page, in the about section, or in the terms and conditions. Deciding on the most suitable bingo network is entirely subjective but might be based on the extent of its promotions, the range of games available, as well as extras such as chat rooms and networked bingo games.
Nevertheless, also check that a bingo website is encrypted with SSL technology - you can check the URL bar in your browser after visiting a site - it should display a green padlock. Also look for licensing information which can be found in the front-page footer.
For your convenience, we feature the most respected online bingo networks in the industry. Some of the most renowned bingo websites operate under these brands.