We use cookies to analyse traffic and for ad measurement purposes, including for personalizing ads. More Info Accept Cookies

mFortune Favours the Brave: The InTouch Games Model

mFortune Favours the Brave: The InTouch Games Model

InTouch Games are a thriving force in the iGaming industry. They may not be a household name, even to the most avid online gamblers. However, this great British based success story proves that even in turbulent times, creativity and uniqueness will win the day.


*18+. New players only. Welcome bonus expires after 7 days. Up to 10 (20p) free spins on Super Win 7s for 10 days, Min Deposit £10. Winnings paid as bonus credit. Expire 00:00 every day. Max withdrawal from free spins and welcome bonus winnings £200. Up to 200% deposit match of first deposit (Min £10). Max £100 awarded as bonus credit. 20x wagering on bonus credit. Withdrawing Unspent Qualifying Deposit will exclude the player from these promotions. T&Cs apply BeGambleAware.org

In an increasingly hostile regulatory environment, casinos and bingo sites are finding it harder and harder to stay afloat in the UK market. Many companies have simply pulled the plug, taking their brands out of the hands of the UK Gambling Commission and therefore the British consumer. No one is immune.

End of No Deposit Bonuses?

The most recent UKGC diktat necessitated casinos to perform full KYC background checks on customers before they could deposit money or even demo a slot game. This has practically killed off the No Deposit Bonus, which used to be the number one method brands would use to entice potential players to their sites.

Now, very few remain. On WDW, our No Deposit listing pages continue to be some of the most popular and most visited on our entire site. The demand is, of course, still there. However, the supply is dwindling. We used to have pages and pages of listings, ridiculous free offers competing for customers affections. Now, both our no deposit bingo and no deposit slot pages have just one page of listings. The pages barely have five brands each.

Fame & mFortune

intouch games no deposit bonus

One brand you will see on these pages is mFortune. It is InTouch’s flagship brand, and has been pleasing players since 2007, over a decade ago. For practically all that time, they’ve been offering the most remarkable no deposit bonus in the industry.

Players can get £5 free bonus to use on any game they like when they first join the site. What’s more, there has always been only a 1x wagering requirement attached to that bonus. It is literally the closest any site has ever come to literally handing out free money to its new customers.

mFortune’s beginnings were quite humble; the site launched with nothing but a dream and 4 in-house designed games. These were Roulette, Blackjack, Hi-Lo Poker and a solitary Fruit Machine. Fast-forward to today, the site now has 40 slots and an extremely popular bingo game.

In the intervening years, they’ve also launched another four sites: Dr Slot, Mr. Spin, PocketWin in 2010 and the most recent addition to the family, Cashmo.


*18+. New players only. Up to 50 Free Spins awarded (FS) at registration with 7 day expiry. Additionally, up to 100 FS available after first deposit, awarded via 3 deposit boosts. Deposit 1: Up to 20 FS. Deposit 2: Up to 30 FS. Deposit 3: up to 50 FS. Each set of FS has 7 day expiry. Free spin award decided via feature game. FS are locked to Rainbow Slots. All winnings from FS are awarded as Bonus Credit with a 40x wagering requirement. Up to £500 Welcome Bonus available via 3 deposit boosts (Min Deposit is £10 to qualify). Deposit 1: Up to 200% deposit match bonus, £100 maximum bonus. Deposit 2: Up to 150% deposit match bonus, £150 maximum bonus. Deposit 3: Up to 100% deposit match bonus, £250 maximum bonus. Deposit matches are applied, after deposit, as bonus credit with a 40x wagering requirement. Max withdrawal without depositing is £50. Withdrawing Unspent Qualifying Deposit will exclude the player from these promotions. T&Cs apply, BeGambleAware.org

Great Success

InTouch Games, across all its brands, now boasts over 5 million players in the United Kingdom including 80,000 players a day. That is 1/12th of all the people in this country! They have an enormous, state of the art HQ in the West Midlands employing hundreds of people. They’ve even opened an office in Taiwan!

Much of mFortune’s success can be attributed to the creativity and technological innovation that comes out of the business. They were early adopters of the mobile first revolution, which has now clearly paid incredible dividends. But perhaps most importantly, by designing and creating their own games on their own software platform, InTouch have taken their future in their own hands.

They are not dependent on licensing games or software from other companies, like 99% of the online gaming industry. Their overheads are much lower in comparison, and therefore they are able to perennially offer the greatest no deposit bonus in all the land.

The business they potentially lose by not having household name slots is more than made up for by everything else they offer. And their games are getting better and more advanced with over 140 currently available. Some of these are available across all 5 sites, but some are exclusive to each individual brand. Another masterstroke. Exclusive content is crucial for any brand to exist in the current environment.

This is a call to other business in the iGaming industry who turned their noses at InTouch’s unglamorous, “budget store” approach to their brands. Look who’s having the last laugh now. Go on, have a go at creating your own content. It just might pay off.


Leave a Reply

Back to top
5
Notifications

**First-time depositors only (UK exc NI, 18+). Min deposit £10. Max offer £30 Bingo Bonus, 10 Free Spins [game of our choice] & 10 Free Bingo Tickets [The Big £10K]. Bingo Bonus & Bingo Tickets (granted in bingo bonus) winnings must be wagered 4x. Bingo Tickets expire after 7 days. Free Spins [FS] winnings are credited as bonus funds with 40x wagering. Slots Bonus winnings, if applicable, will be capped at £100 + original bonus amount. FS winnings cap: £1. Wagering contribution varies by game. FS expire after 7 days. Promo code: FRESH. We reserve the right to deny promotional offers based on abusive bonus activity across sites operated by the Company. Deposit balance available for withdrawal at any time (UK only). General withdrawal restrictions & full T&Cs apply. Valid until further notice.

**First-time depositors only (UK exc NI, 18+). Min deposit £10. Max offer £30 Bingo Bonus, 100 Free Bingo Tickets (£50 Daily Treat) & 10 Free Spins [game of our choice]. Bingo Bonus & Free Bingo Tickets (granted in bingo bonus) winnings must be wagered 4x. Free Spins [FS] winnings are credited as bonus funds with 40x wagering. Bingo Bonus winnings, if applicable, will be capped at £400 + original bonus amount. FS winnings cap: £1.00. Wagering contribution varies by game. FS expire after 7 days. Promo code: SUPER. Deposit balance is available for withdrawal at any time. General withdrawal restrictions & full T&Cs apply. Valid until 31/12/2020.

**Winnings from free spins paid as cash. Free spins expire 7 days after acceptance. New Casino players from UK & Ireland only. SMS verification required. T&Cs apply. By taking part in this promotion, you agree with our Terms & Conditions.

**First-time depositors only (18+ UK exc NI). Min Deposit: £10. Max Offer: 224 Free Bingo Tickets (124 on Street Party & 100 on Kaching both valid for 7 days) & 24 Pending Free Spins (on a game of our choice). Promo code: SPACE24. Free Spins will be available once £5 of deposit funds have been wagered and are valid for 7 days. Free Bingo Ticket & Free Spins winnings are credited to your real money balance. Free Spins winnings capped at £2.40. We reserve the right to deny promotional offers based on abusive bonus activity across sites operated by the Company. Deposit balance available for withdrawal at any time (UK only). General withdrawal restrictions & full T&Cs apply. Valid until 31/12/2020.